Thomas Wrobel

SVP Americas, trivago NV

Great Day 2019 Talk

CX at Scale: Winning Market Share with User-centric Search Automation

CX at Scale: Winning Market Share with User-centric Search Automation by Thomas Wrobel

Speaker profile

Thomas Wrobel has worked at trivago since 2012. He established various digital marketing channels at trivago and now administers them. Before that, he worked at a well-known network media agency and a full service ecommerce solution. After gaining ten years of experience in dynamic and digital marketing and ecommerce, he is now focusing on marketing technologies.

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CX at Scale: Winning Market Share with User-centric Search Automation

2:00 p.m. - 2:30 p.m. | English | Main stage talk

During seven years attrivago, Thomas managed the global performancemarketing strategy in one of the world’s most dynamic and competitive sectors: travel booking. Learn how he scaled an obsession with customerexperience using paid search automation to win market share.

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